We are looking for an SMM Specialist to join our team.

Requirements:

  • Excellent communication skills (at least Upper-intermediate level of English)
  • At least 1,5 years of experience in Social media marketing or other relevant marketing positions
  • SMM Strategy Development: Proven experience in creating comprehensive social media strategies from scratch (including competitive analysis, target audience profiling, Tone of Voice, content pillars, and KPI setting)
  • Deep understanding of various social networks (FB, Instagram, LinkedIn, Twitter, Pinterest, etc.)
  • Familiarity with social media ‘best practices’ – user-oriented content, engaging posts, tactics aimed at long-term growth
  • Understanding of digital marketing concepts and the ability to build goal- and sales-focused social media strategies and campaigns
  • Content Creation & AI Proficiency: Ability to produce creative content, including short-form videos (Reels, TikTok), visuals, and copy, as well as leverage AI tools (ChatGPT, Gemini, etc.) to generate ideas and speed up workflows
  • Experience in collaborating with other creative specialists, interpersonal skills, ability to oversee and manage multiple content creators
  • Research skills: Ability to independently troubleshoot issues, research complex problems, and find effective solutions without constant supervision
  • Facebook Policy expertise: Deep understanding of Meta policies, experience with account bans, and a proven ability to unblock Business Managers, ad accounts, etc.
  • Tools Proficiency: Experience with content creation and design tools such as Canva, Figma, and CapCut (will be a plus)

Will be a plus:

  • Experience with running Facebook ads from launch to completion, as well as the ability to generate traffic/leads that meet set goals 
  • E-commerce technical skills: Understanding of Facebook/Instagram Shops, Product Catalogs, and Pixel setup

Responsibilities:

  • Develop and implement social media strategies that align with overall business goals
  • Map out and launch relevant marketing campaigns for Instagram, Facebook Linkedin, X, Pinterest
  • Create, edit, publish and share engaging content
  • Research competitor and target markets
  • Scout and collaborate with relevant influencers, partners
  • Communicate with followers and respond to inquiries in a timely manner
  • Report on said activities weekly/monthly

About us:

WiserBrand is a rapidly growing US-UA web development company providing full-cycle services all over the globe. The main direction of our company is eCommerce, but we also have expertise in other domains.

We started 8 years ago as a small project providing digital marketing services. Therefore the project grew into an outsourcing & outstaffing company that provides web development, digital marketing, customer support, and outstaffing projects for clients all over the globe. 

Headquarters based in New York City. Also, we have development and support offices in Kharkiv and Buenos Aires with about 150 people in total.

The differentiator in the relationship we value with our employees is our open, fair, and respectful people practices and our positive work environment. Our people are the foundation of our success.