Traffic and conversions showed growth soon after WiserBrand came onboard, which resulted in an expanded portfolio. Clear and frequent communication enables expectations and requirements to be well understood by both sides. Customers can expect a constantly helpful and generous partner.
Summary
“Le Komora” is an authentic Swiss restaurant and a store. Being the only restaurant network in Eastern Europe, Le Komora also stocks a selection of specific accessories – fondue and raclette grills.
The first outlet was opened in 2015 by a Swiss national who moved to Eastern Europe to promote Swiss gastronomic culture. Since then, the Le Komora network has expanded to several Eastern European cities.
Cooperation Period
September – December 2021
Location
Eastern Europe
Services
Industry
Business Challenge
The Swiss restaurant management noticed that the website didn’t appear at the right moment in Google Search results. It also didn’t engage their core audience the way they expected. To put their brand on top of mind of the target audience, Le Komora’s marketing team started to look for a reliable partner. Turning to the WiserBrand specialists, they got inspired by the SEO and PPC strategy and started cooperation.
Solutions
To get more eyes on Le Komora’s brand and grow sales, we’ve implemented the following initiatives:
1
Regular Technical Audits and Bug Fixes
– Assessed the website
– Eliminated errorsRegular Technical Audits and Bug Fixes
– Assessed the website
– Eliminated errors2
Web Ranking Monitoring
– Discovered what can be improved
– Analyzed organic traffic and bounce rateWeb Ranking Monitoring
– Discovered what can be improved
– Analyzed organic traffic and bounce rate3
Internal Pages Optimization
– Updated metadata
– Added structured data to product pages
– Developed content
– Added internal linkingInternal Pages Optimization
– Updated metadata
– Added structured data to product pages
– Developed content
– Added internal linking4
Blog Launch
– Developed strategy with detailed tech specs
– Brought in top copywriters
– Checked, proofread, and optimized contentBlog Launch
– Developed strategy with detailed tech specs
– Brought in top copywriters
– Checked, proofread, and optimized content5
Link-building
– Developed systematic and structured strategy
– Gained the desired linksLink-building
– Developed systematic and structured strategy
– Gained the desired links
Project Results
Since 2019, the WiserBrand team has broadened Le Komora’s online reach and met its sales goals. Our results in figures:
Increase in impressions and clicks
The number of website page impressions from 43.2K to 123K
Clicks from 1.53K to 3.21K. The average position improved by 8 points
Organic growth
Traffic (from 1 540 to 2 271 users) – 47.47%
Users (from 1 422 to 2 176) – 53%
Sessions – 24%
Blog pages performance
Blog pages gained influence
Increasing page views brought traffic to the site
Link-building
Donor domains from 84 to 160
Links from 290 to 821
Client Review
See what our client has to say about the services we provided for their project and how we helped achieve their business goals.
“They always try to assist us, even if the issues we have aren’t related to their project responsibilities.”
Project
Le Komora
Services
Industries
